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The horror, the horror: @VodafoneUK's social media balls up

You may not think that social media is rocket science, but those big brand early adopters are certainly astronauts exploring an unknown quantity.And space exploration is not without its challenges.

One intergalactic incident occurred late on Friday as a member of Vodafones social media team cut loose and posted a homophobic remark via the company's official Twitter account.

More than 8,500 Vodafone customers / followers received the following gem in their tweetstream:

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